Business Details

Since its inception, PARLE has been a leading name in the food and beverage industry, manufacturing a wide range of products including biscuits, snacks, and beverages. Our products are known for their quality and taste, winning the hearts of millions across the globe. At PARLE, we are committed to maintaining the highest standards of quality and hygiene, ensuring that every product that leaves our manufacturing units is of the best quality.

Our manufacturing units, spread across multiple locations in India, are equipped with state-of-the-art machinery and technology. We have a dedicated team of experts who ensure that each batch complies with set industry standards. Our products are packaged in durable materials to prevent any damage during transit.

Currently, our annual sales figure stands at INR 5000 crores – INR 7000 crores, reflecting the trust and loyalty of our customers. To expand our reach further, we are looking for dedicated city-level distributors who can help us increase our market presence.

Offered Products:

• Parle-G Biscuits
• Hide & Seek Biscuits
• Monaco Biscuits
• Krackjack Biscuits
• Parle Marie Biscuits
• Parle 20-20 Cookies
• Frooti Beverages
• Appy Fizz
• Parle Namkeen and Snacks

Features of Offered Products:

• Our products are highly durable and have a long shelf life.
• Our snacks and biscuits are renowned for their taste and quality.
• Offered products require low maintenance in terms of storage.

Conditions for Being Our Distributors:

• The distributors should have adequate space to store our products.
• They must have the capability to handle city-level distributorship.
• They should have a flawless track record in the distributorship or related business.

Eligibility Criteria for Parle Distributorship:

• Financial Investment: Potential distributors must be capable of making an initial investment between INR 10 lakhs to INR 20 lakhs, depending on the area and scale of operations.
• Business Experience: Prior experience in the FMCG sector or related fields is preferable.
• Infrastructure: Adequate storage facilities to maintain the quality of products.
• Market Knowledge: A thorough understanding of the local market and customer preferences.
• Team: A dedicated team to handle logistics, sales, and distribution.

Benefits for Our Distributors:

• The distributors will acquire the rights to sell high-quality Parle products.
• They will get high product margins, ensuring profitable operations.
• Consistent support from our side, including marketing and promotional assistance, will be provided to our distributors.

Company USPs:

• High-quality product range
• Ethical business policies
• Reasonable prices
• Transparent dealings
• Excellent warehousing facility

We look forward to partnering with dedicated individuals who can help us expand our market reach and continue to provide our customers with the best quality products.