Jockey Franchise | Dealership Details, Apply Now
Business Details
Since its inception in 1876, Jockey has become one of the world’s leading manufacturers and marketers of comfort apparel, including innerwear, loungewear, sportswear, and more. Known for its high-quality products, Jockey has built a strong global presence and is a trusted brand among consumers. The brand offers a wide range of products, including men’s and women’s innerwear, outerwear, and activewear, all of which are designed with innovation, comfort, and style in mind.
Jockey’s products are made using premium materials and advanced manufacturing techniques to ensure durability, comfort, and performance. The brand’s commitment to quality and innovation has helped it establish a loyal customer base worldwide. Jockey’s franchise model is designed to provide franchisees with the tools and support needed to succeed in the competitive apparel market.
The franchise opportunity is backed by comprehensive training, ongoing support, and a proven business model. Jockey’s commitment to franchisees is evident in the success of its existing franchise network, which continues to grow globally. The current annual sales figure for a well-established Jockey franchise typically stands between INR 5 crores – INR 10 crores. Jockey is now looking for individuals who are passionate about retail and are interested in becoming franchise partners to further expand the brand’s reach.
Offered Products:
- Men’s Innerwear (Briefs, Boxers, Trunks)
- Women’s Innerwear (Bras, Panties, Camisoles)
- Loungewear
- Activewear
- Sportswear
- Thermals
- Socks
- Towels
Features of Offered Franchise:
- High brand recognition and consumer trust
- Diverse and high-quality product range
- Strong marketing support
- Robust supply chain management
- Attractive store design and layout
Conditions of Being a Franchise:
- Retail Space: The franchisee must have a retail space in a prime location with good footfall. The recommended area is between 500 – 1,000 sq. ft.
- Investment: The initial investment required to open a Jockey franchise is around INR 50 lakhs – INR 1 crore, including franchise fees, store setup, and inventory.
- Experience: Previous experience in retail, especially in the apparel sector, is preferred but not mandatory.
- Commitment: The franchisee must be dedicated to running the business and adhering to Jockey’s operational standards.
Eligibility Criteria:
- Financial Capability: The franchisee should have the financial strength to invest in the setup and operation of the store.
- Business Acumen: The franchisee should possess strong business management skills and a customer-centric approach.
- Passion for Retail: The franchisee should have a keen interest in the retail and apparel industry.
- Local Market Knowledge: The franchisee should have a good understanding of the local market and consumer preferences.
Benefits for Franchise:
- Exclusive rights to sell Jockey products in the assigned territory
- High-profit margins on all products
- Comprehensive training and support from Jockey’s expert team
- Assistance with store design, layout, and merchandising
- Access to Jockey’s well-established supply chain and logistics network
- Ongoing marketing and promotional support
Company USPs:
- Heritage: Over 140 years of experience in the apparel industry
- Brand Equity: Strong global brand with a loyal customer base
- Product Innovation: Continuous product development and innovation
- Quality Assurance: Strict quality control measures to ensure product excellence
- Support: Dedicated franchise support team for operational and marketing assistance
- Growth Potential: Opportunities for expansion and growth within the franchise network